Our Brand and Values

Your Trusted Adviser

We aspire to be your preferred and trusted adviser in all things financial. We are committed to winning this trust by providing quality advice at all times, working with you to achieve your financial goals in both your personal and business lives.

Our Core Values


Integrity and professionalism, tempered with a genuine care and desire to see our clients succeed, are the hallmarks of GYC. Many people claim to be financial experts; few can couple their financial expertise with true understanding of your financial needs and goals. We spend considerable resources refining our investment processes and capabilities, so that you can have confidence in our recommendations and rest secure in the knowledge that we can deliver on our promises.


We believe in being your partners for life. We take this commitment very seriously. Our advisers eventually become your financial concierges and confidants, taking care of all your financial worries and guiding you through the maze of financial decisions that you will need to make in your lifetime.

But we want to go beyond that and provide the kind of excellent, trusted services that will leave a lasting impact through the generations: so that your children, grandchildren and great-grandchildren will also benefit from your financial foresight.


We deliver results. Since 2007, GYC has been consistently ranked among Singapore's top Independent Financial Advisers in the SME 1000*. Among other things, it demonstrates our market acumen and our ability to make sound judgements in the unpredictable world of finance.


Trust is a cornerstone of our business. As such, we are strongly committed to transparency and ensuring that clients have the information they need to make good financial decisions. GYC is the only Singapore-based financial adviser that publicly releases its investment performance. We document the average returns of our clients' portfolios and publish the results on our corporate website. Monthly portfolio performances and product factsheets are also available for viewing.

*The "Singapore SME 1000" (SME 1000) ranks and recognizes the most successful small and medium enterprise (SME) companies in Singapore. The DP Information Group is the ranking body of the Singapore SME 1000, Singapore 1000, SME 500, Fastest Growing 50 and Singapore International 100 awards. It is co-produced by Ernst & Young and supported by IDA Singapore, SPRING Singapore, IE Singapore and SPH – The Business Times

© 2018 GYC Financial Advisory Pte Ltd | Co Reg No 199806191K